Bread Ahead
Bread Ahead

The connected community bakery

Bread Ahead

Following our long term partnership with Quintain, we were introduced to Bread Ahead to create a remarkable all day casual dining experience incorporating a bakery & coffee counter, open kitchen, wholesale bakery and baking academy across  11,000 sq ft, that focuses on the craft and love of baking.

The Yard Creative has a way to help create spaces that work, are affordable, and create a particular wow factor.

Matt Slade
Retail Director, Quintain

Bread Ahead

Question

How to take a boutique bakery to the next level at an iconic location in a unique site that encompasses multiple operations and customer experiences that reacts through the day and seasonally. 

Push

Working with the founder Matt Jones and and co-ordinating with the project team, TYC strived to create a multi purpose and reactive space that creates both drama and intimacy. The big idea was to ‘connect the baker to the people and create a place to learn, share & break bread’.

Change

The space enables customers to gather and connect whilst learning and being inspired by the craft of baking. The flagship dovetails into the seismic shift underway in city living due to changing lifestyles of Millennials and their altered view of third places and social spaces and offers more than just remarkable products. It hosts a restaurant, deli, wholesale bakery and baking school.

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Project breakdown:

  • Interior Concept Design
  • Technical Design
  • Comms
  • Packaging Design
  • Design management