Thoughts

We’re now living in a world where it isn’t a nice-to-have, but a necessity that brands not only have an authentic purpose, but they live it.

Often a trend comes along that feels very much ‘in the moment’ whether that be in fashion, interiors or design. But that’s a trend right? Most trends are reoccurring; they are everywhere for a year or so and then they fade into obscurity, ready to re-emerge in 10 years time.

I recently read a book by Marie Boulanger who explores how typography perpetuates gender stereotypes. The designer highlights how bold and confident lettering is often associated with masculinity, while delicate and ornamental typography tends to be deemed feminine.

Unless you never use your phone or internet, you must have heard of people talking about A.I. Art — artificial intelligence that creates images or if you can say ‘art’, from textual descriptions. Here is a phrase that was entered into the software Midjourney: ‘Simpsons in the style of Tim Burton’ and this was the result:

With the news last week that HMV is launching 10 new stores, the question is – are they mad or onto something? TYC have dived into what’s behind this exciting retail news and what we can learn from this significant comeback.

Tired of trying to teach grandma how to use Whatsapp? In South Korea, one of the world’s most technologically advanced countries, there is still a knowledge gap between young and old people.

If there is any benefit to the pandemic – dare we say it – designers’ reignited interest in health design might be it.

We’re all used to shopping from home by now, so what about a shop that looks like your home? Hangzhou store JNBYHOME created their newest store in the image of an artisanal manufacturer’s home.

Biking is hugely popular in the UK at the moment as people’s reluctance to go on public transport holds steady. The Netherlands, being way ahead of us as a nation that’s always been bike-friendly, have got one thing that we certainly don’t (yet!): dedicated bike garages.