Things are always happening here at TYC and this is one of many ways you can keep up to speed with everything that’s going on.
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The brains behind the Amigos burgers & shakes brand have appointed TYC to once again to create a new brand. This time within the dessert parlour market. Looking to shake up the sector and bring a touch of uniqueness to the market, TYC are currently working on identity, comms, product development and store design.
Following our extensive work in the mid-mall retail sector, long standing client, Westfield, has asked us to rewrite and redesign the temporary mid-mall kiosk design guidelines. The key aim is to make the process clearer whilst inspiring brands and designers to go further than ever before in this expanding market place.
The Yard Creative has been appointed to look at a possible future location for Olive Oil & Oregano in South Kensington. The restaurant includes take-away and sit down dining.
Having worked with Rail Gourmet on yet another tender, we are excited to say they have won yet again! Congratulations to them and a massive well done to the team for our strategic and graphic design involvement.
We have launched a new identity! Our new look focuses on the flexibility of our creative practice. Expressed through a range of custom-drawn patterns designed to show the transferrable skills that we can apply to any number of client demands. Snazzy!
After the success of the new Sheppard’s Bush store, the next new store is coming to Gants Hill. As part of TYC's on-going support, the team are evolving the concept to take onboard key learnings and adapting it to the location.
As the charitable giving market place is evolving World Vision, the world's largest international children's charity, is trailblazing this sector change with our team here at TYC by exploring new ways to engage with its high value customers.
The aim is to reward customers with an experience that matches the scale of their giving. A genuinely 'rich' experience. Steve Wood, Head of Supporter Growth at World Vision UK explains "We want donors to walk away not only feeling good about what they have just given, but amazed and overwhelmed with the difference they can make and the journey they are only just beginning."
The project is well underway and a detailed research phase has been completed and conceptual designs have been presented to landlords. After great responses from landlords to the concept, locations have been secured in four premier malls, of which the first unit is planned to open Q3 2015.