This is where we take our hat off to everyone out there who is shaking it up. Those that are brave enough to challenge – those that are truly innovating. These are the things we see that inspire us to go further, to keep pushing. To innovate.
Biking is hugely popular in the UK at the moment as people's reluctance to go on public transport holds steady. The Netherlands, being way ahead of us as a nation that's always been bike-friendly, have got one thing that we certainly don't (yet!): dedicated bike garages. The most impressive one is right opposite the Hague's main railway station and has been built as a museum-like structure with back-lit glass walls and intelligent directional markings. With space for up to 8000 bikes, it might actually be the best part of your commute.
Posted by The Yard Creative
Aug 04, 2020
That more people are exercising more frequently during lockdown is clear (59% of those who exercised once a week or less prior to social distancing are now exercising 4 times or more a week). But what’s less certain is whether they are seeing any desired results from this. Paradoxically, some of those who are running everyday may still be putting on weight and may even be becoming less fit than they were before.
Posted by The Yard Creative
Apr 29, 2020
In order to keep at the forefront of ideas and innovations post COVID-19 we wanted to explore the implications on consumers to provide insight to our clients and brands about what the future of consumerism may look like.
Posted by The Yard Creative
Apr 22, 2020
At the same time that it’s been announced lockdown will be extended for another three weeks in the UK, we are seeing a glimmer of hope for retail elsewhere in the world. Though the emergence of consumers there isn’t a crazy, mob-handed spending spree, the luxury market in China is seeing consumers emerge from their lockdown and ‘Revenge Spending’ (A term used to describe the phenomenon of consumers splurging post-lockdown).
Posted by The Yard Creative
Apr 20, 2020
From the very beginning, we have been lucky to have had a solid plan and preparation for working from home, all the server access, remote support tools, insurance and making sure a fast internet connection both in and out of the studio were priority items to ensure the remote capability of the team.
Posted by The Yard Creative
Apr 17, 2020
