The Yard Creative Design Awards
BEST MERCHANDISING: Awarded for the best product presentation that catches your attention and makes you buy.
Winner: UNI-QLO
Sometimes the best things are the simplest of things.
The visual merchandisers at UNI-QLO deserve this award for that very fact. The basics of merchandising have been used to capture the customers’ imagination and attention.
With simple pyramid displays, staggered heights and key focal points this store makes you want to buy even if you don’t need or want anything. The combination of graphics with product help link advertisements to help you find exactly what you’re looking for with ease.
The colour stories add a blast of excitement and attract you depending on your taste.
With easy access to all the product and displays that pull you deeper in store, this truly is a great piece of merchandising.
- 1. Colourful dipslays
- 2. Mannequin display
- 3. Increase in height
- 4. Entrance